Business Incubator and retail academy in Paisley, Scotland

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June 2019

Mastering Selling Skills

June 13 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This course aims to improve your selling skills, thereby increasing sales. In this workshop you will learn how to: identify customer requirements through questioning techniques identify the products and services that meet the customer’s needs interpret buying signals and close the sale explain the difference between features and benefits generate further interest handle customer queries, objections, feedback and reactions agree terms of sale to meet customer’s requirements complete paperwork and quotations monitor sales progress and pass data to…

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Effective eCommerce – DigitalBoost

June 13 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details Want to grow your business? Not sure about selling online? This workshop will arm you with valuable skills and information that will help you increase the effectiveness of your eCommerce presence. What’s the best way to sell YOUR products online? The key to improving your eCommerce business is measuring its effectiveness - you can then take steps to optimise its performance. Should you be using eBay or Amazon, neither or both? This workshop will also take you through…

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Business Start-Up: Business Planning

June 18 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop will help you create a robust business plan. The workshop will look at: creating a description for your business the business planning process efficient ways of obtaining skills and resources presenting your business plan There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Click here to book your place

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Sales Strategy – How to plan for success

June 19 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details Learn the key skills and knowledge needed to be able to develop a sales strategy to help you increase your sales and use sales leads to maximum effectiveness. Business Gateway are pleased to be hosting a workshop aimed at helping you develop an effective sales strategy to support your business' sales goals in 2018. Selling is at the core of any business, and most businesses are always looking to work out ways to sell more effectively. Having an…

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Facebook for Business (Intermediate) – DigitalBoost

June 21 @ 8:00 am - 5:00 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop is designed for people who want to deepen their understanding of how Facebook can be used to engage with their target audience in order to boost conversions. Facebook is an increasingly effective tool for reaching target audiences and engaging with them when they are in a responsive mode. People who attend this workshop will learn how to assess whether Facebook is an appropriate medium for them, how to find and refine their audience and to target,…

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Pinterest, Instagram and Photography for Business – DigitalBoost

June 21 @ 8:00 am - 5:00 pm

Event details Find out how to use image sharing apps Pinterest and Instagram to grow your business. Learn how to shoot, process and upload photos. Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest and Instagram. Learn which type of audience you can reach via each platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact. Discover the basic ‘does and don’ts’ of…

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Getting Private Sector Contracts – Part One

June 21 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details What does the private sector want from suppliers? This two-part workshop aims to help organisations prepare and apply through private sector procurement processes. Finding and winning private sector contracts can be a challenge for many B2B organisations. With requirements changing from organisation to organisation, being prepared and ‘procurement ready’ can be a significant challenge to any organisation looking to get high value and lucrative private sector contracts. These events have been developed to help organisations prepare and apply…

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Business Start-Up: Finance

June 25 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop aims to give an introduction to the role of finance in business. The workshop will look at: managing a profit and loss account producing a cashflow statement working capital the different sources of finance the different legal structures of a business There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Click here to book your place

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Retailing: Pitching to Buyers

June 26 @ 10:00 am - 1:00 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom

This half-day workshop will focus on the value of selling via a stockist / retailer versus selling direct via your own website and will explore: How to cost & price your work for wholesale sales Researching your market How to target & approach the right buyers Using social media to approach buyers /stockist and raise your profile Preparing for a Trade Show Building and maintaining relationships with buyers How to negotiate with a buyer The workshop will engage participants during…

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Business Start-Up: Finance

June 27 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop aims to give an introduction to the role of finance in business. The workshop will look at: managing a profit and loss account producing a cashflow statement working capital the different sources of finance the different legal structures of a business There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Click here to book your place

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July 2019

InCube Creative Crafts Trail 2019

July 5 @ 9:00 am - July 7 @ 5:00 pm

A programme of workshops by creative artists, makers and craftspeople as part of Sma’ Shot & Weave Festival, Paisley 5-7 July 2019 Featuring work by – click on each artist for event information Lisa Crockard – Make Your Own Keum Boo Pendant Charlene Leske – Build A Bug Rosie Little – Knit A Necklace John Maguire – Make Your Own Gargoyle Josef McFadden – Introduction to Watercolours Caitlin Mooney – Crochet Buddy The Lion Katherine Pentney – Free Motion Hoop Embroidery…

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Effective use of Social Media for Start Ups

July 10 @ 10:00 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop will help provide start-ups with an overview of the most popular Social Media platforms used for Business and provide useful insights in how to use Social Media effectively. Social Media offers businesses a way of reaching, engaging and interacting with your customers. From driving sales, boosting your brand awareness and even conducting Marketing Research, this workshop will outline how new businesses of all sizes can utilise Social Media effectively. This session will cover: Choosing the right…

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Business Start-Up: Marketing

July 17 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop aims to help you identify your customers, understand your competitors and plan an effective marketing strategy. The workshop will look at: the role of marketing in your business identifying your target customers identifying the strengths and weaknesses of your competitors market research There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Click here to book your place 

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Free Workshop – Common HR Mistakes made by Small Businesses

July 18 @ 10:00 am - 12:00 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Viridor is delivering a major contract for five Scottish local authorities, including Renfrewshire, to manage 190,000 tonnes of waste that would usually have gone to landfill. As part of their ‘Community Benefit’ commitments, Viridor has organised a free workshop from SMEs and social enterprises.   Common HR Mistakes made by Small Businesses An introduction to HR and Employment Law for SMEs Common HR mistakes made by SMEs How to avoid making HR/Employment Law errors in business The risks and consequences…

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Paid for Advertising (Intermediate) – DigitalBoost

July 18 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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This workshop is ideal for those looking to increase the effectiveness of their paid advertising and digital marketing strategy. After completing this workshop you will be able to make more informed decisions about where paid-for advertising fits in to your strategy. We will explore the relative merits of all the different types of paid-for online options available to you, as well as the mix of social media platforms you can choose from. The event also covers strategy, ad content guidelines…

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