Business Incubator and retail academy in Paisley, Scotland

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April 2019

Social Media Essentials for Start Ups

April 4 @ 2:00 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom

This workshop will help provide start-ups with an overview of the most popular Social Media platforms used for Business and provide useful insights in how to use Social Media effectively. Social Media offers businesses a way of reaching, engaging and interacting with your customers. From driving sales, boosting your brand awareness and even conducting Marketing Research, this workshop will outline how new businesses of all sizes can utilise Social Media effectively. This session will cover: Choosing the right social media…

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Marketing Your Business

April 11 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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This workshop will help you create a realistic marketing plan. It is designed to improve how you market your business and increase sales. In this workshop you will: explore what the market is identify what your customers need and want begin to produce forecasts for your business decide what type of marketing you will use calculate how much your marketing will cost identify reasonable adjustments to your products or services work out what the price of your products or services…

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Business Start-Up: Marketing

April 16 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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This workshop aims to help you identify your customers, understand your competitors and plan an effective marketing strategy. The workshop will look at: the role of marketing in your business identifying your target customers identifying the strengths and weaknesses of your competitors market research There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Book you Place: https://www.bgateway.com/events/12477/business-start-up-marketing

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Business Start-Up: Business Planning

April 23 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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This workshop will help you create a robust business plan. The workshop will look at: creating a description for your business the business planning process efficient ways of obtaining skills and resources presenting your business plan There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Book your Place: https://www.bgateway.com/events/12478/business-start-up-business-planning

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Creative Toolkit – Session 1

April 24 @ 10:00 am - 12:00 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom

Become clear on how YOU are in control to create your goals and a vision for your business Learn how to become a flourishing, determined self leader. Create a system to manage time and stress Develop an understanding of the triggers that can throw you off BALANCE and how to refocus. Marion Morrison is a coach, trainer and motivational speaker who uses self leadership tools, time management techniques, confidence building and emotional resilience to help individuals clarify their goals, achieve…

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Trading Online

April 25 @ 9:30 am - 12:30 pm

This workshop aims to enable you to set up and manage an effective online trading presence. The workshop will examine: e-commerce opportunities for your business selecting products to sell online what product catalogues and shopping carts are available appropriate payment options the importance of usability and search engine optimisation processes for order management and fulfilment distance selling regulations good practice in data security website performance measures selecting suppliers By the end of the workshop you will be able to draw…

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Business Start-Up: Finance

April 30 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop aims to give an introduction to the role of finance in business. The workshop will look at: managing a profit and loss account producing a cashflow statement working capital the different sources of finance the different legal structures of a business There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Book your place: https://www.bgateway.com/events/12479/business-start-up-finance

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May 2019

Costing & Pricing

May 1 @ 10:00 am - 1:00 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom

Costing & Pricing This workshop focuses on what to consider when costing and pricing your product or service. This will include: What elements to consider when costing & pricing your work How to calculate direct costs How to calculate overheads How to cost your time How to consider the value of your product within the marketplace How to calculate a price for wholesale How does the lifecycle of your product reflect its pricing? The workshop will be interactive, and participants…

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Social Media Essentials for Start Ups

May 8 @ 10:00 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom

Event details This workshop will help provide start-ups with an overview of the most popular Social Media platforms used for Business and provide useful insights in how to use Social Media effectively. Social Media offers businesses a way of reaching, engaging and interacting with your customers. From driving sales, boosting your brand awareness and even conducting Marketing Research, this workshop will outline how new businesses of all sizes can utilise Social Media effectively. This session will cover: Choosing the right…

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Digital Marketing Strategy – DigitalBoost

May 9 @ 1:30 pm - 4:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details Digital marketing can deliver real world business growth, and this workshop will show you a practical strategy for success. This inspiring workshop will guide you through the practical steps needed to design a digital marketing strategy to meet your business objectives and create more leads. These steps include; establishing what your customers are looking for, providing relevant content, content publication and content amplification©. You will learn time-efficient techniques for developing these elements so you can confidently drive more…

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Website in A Day

May 15 @ 9:00 am - 4:00 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom

Website in A Day Are you a start-up or small business who wants to set up a website you can self-manage? This fun but practical one-day free workshop is perfect - at the end of the day you will have a site ready to go live. The website will include: flexible, easy to use website with the ability to make changes; up to 6 pages; e-commerce functionality; mobile optimised; SEO friendly; design banners; call-to-action buttons; a conversion strategy for enquiries. After…

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Business Start-Up: Marketing

May 15 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop aims to help you identify your customers, understand your competitors and plan an effective marketing strategy. The workshop will look at: the role of marketing in your business identifying your target customers identifying the strengths and weaknesses of your competitors market research There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Book your place Here

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Profitable Customer Service

May 16 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop aims to help you deliver a competitive and profitable service through recognising the importance of customer service in attracting and retaining customers. In this workshop you will: appraise the role of customer service in yielding competitive advantage improve your own customer service understand the role of technology in managing and delivering customer service understand the role of social media in managing reputation share models of best practice in delivering customer service consider an action plan for…

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Setting up and Selling on Amazon, Etsy & Ebay

May 22 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details Start selling your products on the largest marketplaces on the web Business Gateway is delivering a great free workshop aimed at helping you learn the process of setting up and selling products through some of the major online channels, Amazon, Etsy and Ebay. This event will cover: Key information on why using these marketplaces will aid sales The process in setting up online through these platforms Information on the rules and policies of these online marketplaces Best practice in managing sales…

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Business Start-Up: Business Planning

May 22 @ 9:30 am - 12:30 pm
InCube, 27 High Street
Paisley, Renfrewshire PA1 2AF United Kingdom
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Event details This workshop will help you create a robust business plan. The workshop will look at: creating a description for your business the business planning process efficient ways of obtaining skills and resources presenting your business plan There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you.   Click here to book your place

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