Business Incubator and retail academy in Paisley, Scotland

Business Gateway

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June 2021

Customer service: Creating the right response, approach and reputation for your business

June 11 @ 10:00 am - 12:00 pm
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What to expect from this webinar Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that by retaining just 5% of your customer base can give an increase of over 20% in profits for your business? Having an effective strategy in place for your business to deliver great customer service is critical for your business. From deciding on an initial customer service strategy…

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Online user experience: How to analyse it and improve it – DigitalBoost

June 11 @ 2:00 pm - 3:30 pm
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What to expect from this webinar In this webinar you will discover and define your business goals, design a user-friendly experience and learn how to test and launch your online platform. Once you have completed this webinar you will know more about how to continuously maintain and improve your digital platform, acting on data and results. You will be able to engage with more customers (or potential customers) and sell your products and services to a wider audience. Please note: A…

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Health and wellbeing: Understand and implement an approach for your business

June 14 @ 10:00 am - 12:00 pm
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What to expect from this webinar Mental Health is the biggest cause of long-term absence from work in the UK. Three-fifths of organisations seen an increase in reported common mental health conditions such as anxiety and depression among employees in the past 12 months. This means employers need to address the psychosocial as well as the physical aspects of health and safety in business. Fostering employee wellbeing is no longer a ‘nice to have’ nor does it have to be…

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Back to Business: Strategies for business survival and growth

June 15 @ 10:00 am - 12:00 pm
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What to expect from this webinar The webinar is practical, and outcomes driven. Content will focus on a pragmatic approach to Strategic Planning designed to fit with the needs of small businesses in both B2C and B2B environments. The workshop will use a mix of slides and a workbook to engage delegates, ensuring the session is a working session during which delegates make meaningful progress on a plan for their business and not simply a lecture. Topics covered during the…

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Business Start-Up: Marketing – Webinar

June 15 @ 1:30 pm - 4:30 pm
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What to expect from this webinar The webinar will look at: the role of marketing in your business identifying your target customers identifying the strengths and weaknesses of your competitors market research There will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you. Please note: A link and any further information you require to access the webinar will be included in your booking confirmation email. Please log on in…

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Cloud for business – DigitalBoost

June 15 @ 2:00 pm - 3:30 pm
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What to expect from this webinar How can you keep track of customers and manage resources efficiently? Is a cloud-based solution right for your business? How do different back office strategies compare on cost? At the end of this webinar you’ll have: Up-to-date information and tools to help you make strategic back-office decisions. Real-world examples will help you understand different cloud-based platforms, their functions and their costs. You will be able to identify which platforms suit your business, and how…

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Pinterest for business – DigitalBoost

June 16 @ 10:00 am - 11:30 am
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What to expect from this webinar Thinking about using Pinterest to showcase your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. We will cover which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting content and how that can maximise impact. Please note: A link to access the webinar will be sent to you in your booking confirmation email. You…

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Cyber threats and attacks: Preventative actions to protect your business

June 16 @ 2:00 pm - 4:00 pm
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What to expect from this webinar This webinar will equip small businesses with the information they need to keep themselves cyber secure when trading online. In an increasingly digital world, all businesses need to be aware of the danger posed by cyber threats and how to protect their business. However, many business owners can feel overwhelmed by the subject and its technicalities. Providing an opportunity to break down cyber security jargon and explore the issues in a way that is…

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HR – The essentials for running a business

June 16 @ 4:00 pm - 6:00 pm
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What to expect from this webinar One of the scariest things you can do as a business is take on staff – from hiring, interviewing, payroll, pensions, contracts, hours of work, it is a minefield for the business owner. During this time there is a need to do all this and more remotely, and at the same time consider how staff manage both personally and productively during the pandemic. This webinar will allow the employer to have the main facts…

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Starting a business: Everything you need to know

June 17 @ 2:00 pm - 6:00 pm
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What to expect from this webinar Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and this webinar will help you decide if this is right path for you. We will explore your potential customers, the problems your business can solve for them and how you can do that better than the competition. Once that is clear, we will look at the key activities and costs involved in starting and running…

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Bookkeeping and finance: The essentials for business

June 18 @ 10:00 am - 12:00 pm
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What to expect from this webinar This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including developing basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund both start up and growth. At the end of the session, you will receive a workbook on excel to…

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Protect your business and data from hackers – DigitalBoost

June 18 @ 2:00 pm - 3:30 pm
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What to expect from this webinar Join us to look at why it’s important for all businesses to give their online security thought and consideration. We will take you through some simple steps to minimise the risks. We will also direct you to available support to help you and your business. During the session will cover: - Cyber security and why it matters for businesses - Data backups and malware protection - Smartphones, passwords and phishing Please note: A link…

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Health and wellbeing: Understand and implement an approach for your business

June 21 @ 10:00 am - 12:00 pm
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What to expect from this webinar Mental Health is the biggest cause of long-term absence from work in the UK. Three-fifths of organisations seen an increase in reported common mental health conditions such as anxiety and depression among employees in the past 12 months. This means employers need to address the psychosocial as well as the physical aspects of health and safety in business. Fostering employee wellbeing is no longer a ‘nice to have’ nor does it have to be…

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Make your tourism website work for your customers: Apply User Experience (UX)

June 21 @ 12:00 pm - 1:00 pm
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What to expect from this webinar Your website has never been more important for your tourism business. It’s probably the first stop for the majority of your customers in their journey towards spending ££ with you. So how can you make that customer experience and journey better for everyone? During this webinar we will look at: The importance of tailoring your online users journey and customer experience. What an aggregator website is and whether you should use one in your…

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Remote and flexible working: Adapting your business and team

June 22 @ 10:00 am - 12:00 pm
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What to expect from this webinar The COVID-19 pandemic forced businesses and individuals into new ways of working. As we move towards a post-pandemic world, many employers are considering how, and to what extent, flexible and remote working will feature on an ongoing basis. This session will highlight potential options available in relation to flexible working and provide a steer on employment legislation associated with formal requests from employees. This session will also provide practical considerations around managing remote workers.…

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