Business Incubator and retail academy in Paisley, Scotland

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July 2021

Upcoming: Business Support Webinars – July 2021

July 7 @ 8:00 am - 5:00 pm
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Tourism businesses: Enhance your social media presence in 90 mins

July 7 @ 11:00 am - 1:00 pm
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What to expect from this webinar Social media can be a powerful tool for raising your brand awareness, getting messages across and finding and converting new customers to your business. Join us for this webinar where we will help you: Consider who your customers or clients are, and where to find them on social media. Get an express tour around the most significant social media platforms, and get an idea of which are most appropriate to your business. Learn about…

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Customer service: Creating the right response, approach and reputation for your business

July 9 @ 10:00 am - 12:00 pm
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What to expect from this webinar Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that by retaining just 5% of your customer base can give an increase of over 20% in profits for your business? Having an effective strategy in place for your business to deliver great customer service is critical for your business. From deciding on an initial customer service strategy…

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Tourism businesses: Use analytics to evaluate your digital platforms and get customers

July 14 @ 11:30 am - 1:00 pm
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What to expect from this webinar Running a tourism business and want to know your customers better? Looking to find out if your online platforms and channels are effective? This webinar is for you. Join us to find out: The characteristics of people who are accessing your online platforms What people are doing when they access your websites or social accounts How to set goals and objectives on each platform The art of measuring the effectiveness of websites and social…

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