Market Research: Who is My Customer? How to conduct market research for your brand Identifying who the customer is for your brand Creating different customer profiles for your brand Introduction to the basic elements of retailing Defining the difference between wholesale and direct selling How to sell online Building audience/ profile/ traffic for your brand through social media The half-day workshop will engage participants to answer questions about their own business and fill in a worksheet during the course of…

Become clear on how YOU are in control to create your goals and a vision for your business Learn how to become a flourishing, determined self leader. Create a system to manage time and stress Develop an understanding of the triggers that can throw you off BALANCE and how to refocus. Marion Morrison is a coach, trainer and motivational speaker who uses self leadership tools, time management techniques, confidence building and emotional resilience to help individuals clarify their goals, achieve…

Costing & Pricing This workshop focuses on what to consider when costing and pricing your product or service. This will include: What elements to consider when costing & pricing your work How to calculate direct costs How to calculate overheads How to cost your time How to consider the value of your product within the marketplace How to calculate a price for wholesale How does the lifecycle of your product reflect its pricing? The workshop will be interactive, and participants…

Website in A Day Are you a start-up or small business who wants to set up a website you can self-manage? This fun but practical one-day free workshop is perfect - at the end of the day you will have a site ready to go live. The website will include: flexible, easy to use website with the ability to make changes; up to 6 pages; e-commerce functionality; mobile optimised; SEO friendly; design banners; call-to-action buttons; a conversion strategy for enquiries. After…

Create your motivation on DEMAND Be bigger than any interruption- getting laser sharp focused Daily Practices to boost your business and enthusiasm. Create a confidence and excitement that inspires you to take action. Power Tool Consistency, Ease, Making life work for you. Marion Morrison is a coach, trainer and motivational speaker who uses self leadership tools, time management techniques, confidence building and emotional resilience to help individuals clarify their goals, achieve development objectives and to unlock their potential. “Marion’s passion,…

This half-day workshop aims to give an overview of marketing and will explore approaches to raising the profile of your business and will include: Identifying your Marketing Aims Multi-Channel Marketing: Identifying the most appropriate channels of marketing for your business Connecting with your audience & influencers of your brand Competitor analysis: how to stay ahead of the competition. PR & Media: An introduction of how to write a press release and approach the media Creation of a one-page Marketing Plan…